Abstract:
Plant biotechnology in general is a subject capable of generating considerable disagreement and controversy.
As roses are not an edible crop, concern for health is not a serious problem.
However, roses arouse more sentimentality than any other floral crop and public perceptions of genetic manipulation are crucially important.
No genetically transformed roses are currently commercially available, although Firoozabady et al. (1994) expect such cultivars to be commercialised within the decade.
To ensure public opinions are susceptible they must be based on an informed understanding of the issues involved.
One argument that is likely to be persuasive is that roses engineered for insect and pathogen resistance will have reduced usage of agrochemicals.
Alternative strategies will be needed to promote plants engineered for other aesthetic qualities, such as flower colour.
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