ISHS Acta Horticulturae 203: IX Symposium on Horticultural Economics, XXII IHC
STRUCTURE, ORGANIZATION AND REGULATION OF THE FRENCH CUT FLOWER MARKET |
| Author: | S. Godfroid |
| Abstract:
The cut flower market is a dynamic one, and in France, productivity is potentially high. The particular nature of this product is its riskiness, due above all to abrupt variations in prices, approaching 47 %, of a strong seasonal character. Methods of data analysis have been used to examine growers' motivations with regard to marketing cut flowers. They seperate those in favour of market organizations and of growers' syndicates from the majority of growers who prefer to work independently. The latter attach importance to stable prices, but refuse to lose their freedom of movement. The creation of a futures market would enable growers to protect against price fluctuations, thereby acquiring a real commercial policy. A wide publicity campaign is necessary to make the agricultural world aware of the potential of this method. | |
Download Adobe Acrobat Reader (free software to read PDF files) | |
